Albanian TV station Zjarr is no stranger to controversy, and a few years ago, they ignited a fierce debate with a bold decision that continues to raise eyebrows today. The station’s choice to feature braless news anchors sparked a wave of discussion, with opinions split between whether it was an innovative step or a blatant crossing of the line.
In an era where women have fought tirelessly for equality, dignity in the workplace, and an end to objectification in the media, Zjarr’s provocative format stirred emotions and reignited long-standing debates about how women are portrayed in media. The news channel’s decision to use scantily clad anchors, a move made in 2016, garnered significant attention, not just in Albania, but globally.
